Matthew Edwards
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Specialized - Body Geometry

We believe that everyone is creative. Creativity is not exclusive, or a special gift endowed only upon a lucky few. It belongs to everyone; it’s everywhere and ultimately, creativity is what connects us all. It doesn’t just open doors. It opens worlds. It transcends borders and lowers barriers, crosses divides and dimensions.

SPECIALIZED BIKE - BODY GEOMETRY
 

It all started in 1997 when we solved erectile dysfunction issues facing male cyclists with the Body Geometry saddle—the first ergonomically designed, scientifically tested saddle in history. Since then, Specialized has been obsessed with ensuring the contact points where female, male, and non-binary riders become one with their bikes never hurt. If spending 25 years perfecting the connection between bike and body is mad, consider us crazy. There’s a madness to our method.